Video EditingNights and weekends devoted to editing promo videos, trailers, and even entire plays
To promote a number of upcoming plays and events, I’ve created a large number of trailers. Over the past few years, the trailers have become both more expansive and more numerous. In many cases, the publicity for the play must start long before you have actors in their costumes with actual sets. So, creative promotion is a must. Additionally, there is an art to building up excitement without giving away the performance they’ll be paying to see. Check out the playlist of trailers below to see examples of my work.
I’ve helped create a short documentary about a trip to Israel. It begins with a custom trailer for the trip and the documentary. The trailer was also used separately for promotion and advertisement. The documentary combines interviews with some of the participants on the trip along with both video and still footage from the trip. The interview footage with shot with two cameras and done as a multicam edit. Additionally, a number of the promos I’ve created have also been in the short interview and documentary style.
I’ve setup a full video recording, mixing, and editing for live events including the performance of a number of musical plays. Often, these shoots include several performances of the play. These have grown more and more ambitious over time. The latest included a 7 camera shoot and multi-cam editing. Three live cameras with operators plus several cameras mounted at various locations. It also included three separate sets of sound sources: main character on mic, orchestra, and chorus. These were then mixed to a full stereo soundtrack.
I have also created several sets of visual effects. The most recent was as part of the production of a live performance of The Wizard of Oz. I helped create a number of effects projected on a screen behind the actors on stage. The example below is a set of effects for the Wizard as he interacts with Dorothy, the Lion, the Scarecrow and the Tin Man (whose lines are supplied live during the pauses in the dialogue)
For a community play production of Grease, I was asked to film the horror movie to be shown on screen during the Drive In Movie sequence. We decided to have many of the folks who were in lesser roles in the play take the staring roles in this movie. The scripted lines come from the play, the storyboard and action was all us. Filming was done on a Saturday at a High School. We did a two camera shoot and a full multicam edit. I also had to edit the timing of the movie so that pauses and scenes lined up with the live dialogue.
One of the kinds of motion graphics that fascinates me are examples of Kinetic Text. I’ve incorporated that style into title sequences I’ve done. The seven variations on the title sequence for a promo series gave me the chance to play with text and forms that were similar while making each one somehow unique. I’ve also done a full book promo using kinetic text and still photos set to music. I’d love to have the chance to do more Kinetic Text work.
I’ve edited a behind the scenes video for a wedding photo shoot. It focused not only on the photographer, but also on the hair and makeup; on the caterer; and all the other folks that contributed to the day. This was a video that the photographer could use to promote their wedding photo business. It was also used by the other vendors to showcase their involvement.
One of the more interesting types of editing that I’ve been hired to do has been to create a promotional video for business. A web promo is not exactly the same as a TV commercial spot. However, there is something every satisfying in taking a large set of raw footage and crafting from it an informative and persuasive message. One of the sample promos below is for a Florida Kayaking Tour guide. The great footage, both on and off the water, that they supplied made the creation of this promo so much easier.
I’ve filmed a number of live concert performances. Many of them high school band, orchestra and jazz band. Most of the time they are done as two camera shoots and a multicam editing. I aways record sound through an external mic (usually my Rode mic). Multiple cameras lets me cut away to different parts of the action and keep a smooth visual when moving from a close-up on one side of the band to a close-up on the other. Knowing where and when to focus on the different parts of the band is one of the interesting challenges.